Traditional Patterns and Artisan Techniques Woven Together, Beautiful and Practical Vertical Tote Bag

The “Pattern of Happiness” series is an original design created by a textile designer who focused on the Japanese traditional pattern’s meaning of “wishing for happiness.”
One of the patterns, the Seigaiha (blue ocean waves), symbolizes “eternal waves of prosperity” and “family fortune flourishing” like the never-ending waves.
We modernized this good-luck motif by dyeing it in a contemporary lifestyle style.
✔ Meticulous Artisan Technique: Each piece dyed carefully at a Kyoto dye workshop
✔ Modern Traditional Pattern: Enjoy choosing from 3 patterns × 2 color variations
✔ High Durability: Made from thick, flat-woven cotton canvas (No. 8) fabric, durable and long-lasting
✔ Also a High-Quality Gift: The “Pattern of Happiness” conveys special thoughts
Add Elegance to Your Daily Life with Traditional Beauty

The size of the vertical tote bag is approximately 34cm tall × 35cm wide (bottom width 26cm).

It’s large enough to comfortably fit A4-sized notebooks and files.

The depth is 11cm, wide enough to store wallets and pouches, and you can also easily store small items like pet bottles, my bottles, and foldable umbrellas.

Since it can hold a lot of items, it’s also recommended as a bag for shopping or to use as a library bag.

The inside features a small mini pocket convenient for storing small items like a commuter pass or keys.

The opening has a metal button, making the contents less visible and preventing items from flying out.

Whether for shopping, strolling, everyday outings, commuting or going to school, travel, or leisure, this tote bag is a stylish companion for all scenes.
It adds a touch of Japanese elegance to your daily outings.
The Charm of Hand-Dyeing Artisan Techniques

The tote bag features an original textile design created by hand-dyeing.
Using domestically produced cotton canvas fabric from the prestigious brand “Fujikinbai,” each piece is individually hand-dyed using a precious traditional weaving machine.

Artisans in Kyoto carefully dye this high-quality cotton canvas fabric piece by piece.
The traditional technique produces deep colors and a unique blend that is truly captivating.

Looking closely at the fabric, you can sense the delicate layering of colors unique to hand-dyeing.
Subtle gradations and nuances created by skilled handwork bring out a one-of-a-kind beauty.

Each piece is carefully dyed by hand, creating a warmth and depth impossible to express with simple printing.

The hand-dyed cotton canvas fabric, dyed piece by piece by artisans, expresses subtle differences in appearance, showcasing a unique character just for you.
Please experience the charm of this blend and warmth brought to life by the artisan’s handiwork.
Wishes and Prayers Woven into the Seigaiha Pattern

The infinite waves symbolize abundance
Large, swelling waves and small, calm waves. The Seigaiha pattern is a pop design where large and small arches overlap like a fan.
It is a motif that carries a great meaning for people living by the sea around the world, and not only in Japan but also in Egypt and Persia, this design can be seen.
It also appears in the ancient “Genji Monogatari” (The Tale of Genji) from the Heian period and was popular among commoners in the Edo period.
Wishing for abundant happiness and infinite symbols, it is loved as a good-luck motif and given as a gift for weddings and housewarmings.

The colors are a gentle blue series,

and a warm brown series in two color variations.
A color that fits naturally while having personality, making it ideal as an item that brightens up daily life. Since it has a Japanese modern design, it also pairs well with traditional Japanese clothing such as yukata and kimono.
※Because the fabric is cut from large bolts, there may be individual differences in the arrangement of the pattern. Please understand this in advance.
“Pattern of Happiness” Series Tote Bag

The “Pattern of Happiness” series by Fuwa Market features designs that modernize six types of traditional patterns.
・Ginkgo Pattern (Ginkgo leaves spread, calling for good fortune)
・Ichimatsu Pattern (checkered pattern, traditional beauty)
・Plum Pattern (plum for health and disaster prevention)
・Seigaiha Pattern (infinite waves symbolizing abundance)
・Nanten Pattern (Nanten for warding off evil)
・Pine Pattern (pine is a symbol of longevity)
Please choose your favorite pattern and add a touch of Japanese elegance to your daily life.
“Craftsman Skill × Traditional Patterns” Exquisite Items Also Perfect as Gifts

The “Pattern of Happiness” series is a special design that incorporates the wishes held by Japan’s traditional patterns. It is a high-quality craftsmanship that is loved not only as a present for important people but also as a way to feel the spirit of Japan.
・Birthday presents for friends and family, Christmas gifts
・Celebrations for people starting a new life, entrance ceremonies, graduation ceremonies, employment celebrations
・Gifts for Mother’s Day to express gratitude
・Returns for housewarming
・Souvenirs for people overseas
・Commemorative and celebratory items as good luck charms
Why not choose your favorite design and bring a Japanese flair to your everyday life?
【Product Details】
・Size (approx.): Length 34cm (13.38in) × Width 35cm (13.77in) / Bottom Width 26cm (10.23in) × Handle 11cm (4.33in)
・Weight (approx.): 180g
・Material: Body / Canvas No. 8 (100% cotton), Handle / Acrylic Tape
・Place of Production: Japan (Kyoto)
Connections with the Local Community and Society Are Also Important

All original products by Fuwa Market are carefully crafted by Kyoto artisans who have started their work in Japan.
In addition, we collaborate with the employment support organization “tomoni” to carry out some light work such as packaging preparation and tagging.
This partnership was born from the experience of Fuwa Market’s representative, the Nishida family.

By participating in the manufacturing site, we ask for work within a scope that connects to the users’ confidence and joy, and we return the value (wages) accordingly.
Fuwa Market cherishes
“The collaboration where the skills of craftsmen and the hands of related people come together to form products”
and values such partnerships.


